NEW DELHI â€“ Honda Siel Cars India Ltd. reportedly plans to invest $220 million over the next five years in an effort to become the country's top player in the premium-car segment. "Our vision is to make Honda the most trusted brand in India," says H. Yamada, Honda Siel president and CEO, in a published report. â€œIf we can sell 100,000 in the premium segment, we can be termed a mass player.â€ Honda Accord To that end, Honda in March revised the technical and royalty fees it pays ...
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