NOVI, MI – American Honda Motor Co. Inc.’s poor-selling Insight won’t dissuade the brand from launching more hybrid-electric vehicles, a top official says. “We got a ‘C’ on one paper, (but) we’ll come back. It’s a long semester,” John Mendel, executive vice president-American Honda, tells Ward’s at a media event here. Honda has sold 15,791 Insights since U.S. sales were launched in March. The auto maker initially targeted an annual rate of 90,000 deliveries. Mendel believes low gas ...
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