NEW YORK – The last of three “Infiniti in Black” events to showcase modern African American innovators will be capped with a 30-minute program for broadcast on the BET Inc. network Feb. 9. It is the auto maker’s first campaign targeting affluent African Americans, says Scott Fessenden, director-Infiniti marketing. The BET program will be commercial free and doesn’t mention Nissan Motor Co. Ltd.’s luxury brand. However, images of Infiniti vehicles will be shown. “We want to portray our ...

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