PHILADELPHIA – Don't misunderstand Jeff Bell. The Chrysler Group vice president in charge of managing the Jeep and Chrysler brands could easily come across as another rehearsed executive who sticks to the script when media types are jamming tape recorders in his face. During a drive event here, he relies on catch phrases to describe his beloved Jeep lineup, from “it's hip to be square” to “everything old is new again” so often that it's hard to imagine they weren't drilled in by a PR ...
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