Land Rover North America is launching a new marketing campaign today to help differentiate the Land Rover brand from other luxury vehicles. Titled “Designed for the Extraordinary,” the campaign will feature the entire Land Rover lineup, as well as zero in on each nameplate: Range Rover, Range Rover Sport and LR3, the auto maker says. Land Rover says it will place vehicles “in settings that feature genuine demonstrations of superior performance.” For instance, in the spot for the Range ...
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