WASHINGTON – Challenging the public’s perception of the American auto industry, and General Motors Corp in particular, Mark LaNeve, GM North America vice president-vehicle sales, service and marketing, comes out with guns blazing in a recent feisty speech to the Washington Auto Press Assn. here. Showing signs of the toughness he displayed as a football player at the nearby University of Virginia, LaNeve admits Detroit’s Big Three have been guilty of passivity in the past, but he says the ...
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