NEW YORK – The ’06 Lincoln Zephyr goes on sale with a starting price of less than $30,000 in an effort to crack the luxury segment in which Ford Motor Co.’s domestic luxury marque is No.6 and badly in need of additions to its car portfolio. “The Zephyr allows us to play on somebody else’s field,” says Al Giombetti, vice president-sales for Ford and Lincoln-Mercury. “We are going to make a difference in this segment.” Lincoln Zephyr The Zephyr is positioned to take on four entries in ...
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