NADA Used Car Guide in March is launching a new product, NADA AppraisalPRO.

It is available exclusively to members of the National Automobile Dealers Assn. and National Independent Automobile Dealers Assn.

It is intended to provide appraisal product information garnered from five industry sources, including used-car data from AutoTrader.com, auction information from Manheim and market days' supply from vAuto.

Dealers have the flexibility to input additional information and customize each appraisal by making appropriate adjustments to determine the best number for each trade-in.

“This is an industry-first web-based appraisal product designed to give dealers a complete picture of their used-vehicle market by combining the resources of industry giants,” says Mike Stanton, vice president and chief operating officer, NADA Used Car Guide.

He adds: “Dealers are increasingly focused on their used-vehicle operations. NADA is in the unique industry position of being able to bring together some of the best used-vehicle data in the Industry.”

NADA AppraisalPRO is available at an introductory monthly subscription rate of $150 for unlimited lookups per site.