BMW AG is expanding production capacity of its U.S. plant in Spartanburg, SC, from 140,000 vehicles to 240,000 annually as part of a strategic realignment that includes a worldwide sales target of more than 1.8 million vehicles by 2012. BMW’s strategic target through to 2020 is equally ambitious, as it aims to raise global sales to more than 2 million vehicles. The German auto maker says plans for the U.S. expansion already are under way. Meanwhile, production capacity at Mini’s Oxford, ...
Premium Content (PAID Subscription Required)
"New BMW Strategy Targets Global Sales, Output; Possible 4th Brand" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
Current subscribers, please login or CLICK for support information.