SAN DIEGO – Although it has been alluded to as a premium subcompact, the upcoming Scion iQ will not be priced as such. “When we talk about a premium subcompact, we’re talking about the design and interior features and materials,” Jack Hollis, vice president for Toyota Motor Sales U.S.A. Inc.’s Scion brand, tells Ward’s in an interview at a media event here. Hollis vows the iQ, with its 3-plus-1 seating arrangement for three adults and a small child or pet, will be priced closer to ...
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