NEW YORK – Leading the luxury-car segment in sales volume at the end of the first quarter hasn’t lulled BMW of North America LLC CEO Jim O'Donnell into believing his brand will be in the top position at year’s end. Although competitor Lexus started the year slowly, it will continue to be the top dog in the premium segment by the end of 2010, mainly on the strength of sales of its RX cross/utility vehicle, O’Donnell tells Ward's at the auto show here. “BMW will be second and Mercedes will ...

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