WASHINGTON – Challenging some of the most lusted-after cars in the luxury segment, Volvo Cars is making a determined bid to be a serious player in the prestige market with the ’04 S80. Volvo believes new engineering innovations will revive S80 sales. The car bristles with more than 700 changes from its predecessor. The S80's design is refreshed and loaded with leading-edge engineering innovations to take direct aim at the BMW 5-Series, Mercedes E-Class, Lexus ES 300 and other ...

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