DRESDEN, Germany â Volkswagen of America Inc. officials fought for the larger, more powerful version of the all-new VW Phaeton luxury sedan for the U.S. market and won. The next fight is to convince buyers they should pay for a high-luxury sedan with a VW badge on it. Job One for American executives was convincing Volkswagen AG not to send short-wheelbase, V-6 powered offerings across the ocean, which was the plan three years ago, concedes Ken Moriarty, VWA head of corporate strategy. ...
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