Volkswagen of America Inc. is planning to carve out a bigger slice of the mid-size car market, says Ken Moriarity, vice president-marketing. Mr. Moriarity says new models for the mid-size and large car segments will give VWA the ability to challenge American Honda Motor Co. Inc. and Toyota Motor Sales U.S.A. Inc. for sales leadership in the mid-size segment. “My feeling is that Volkswagen can eventually take market share away from Honda and Toyota,” Mr. Moriarity says. He points out that ...
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