The 12th Annual Auto Interiors Show will explore the evolving relationship between OEMs and suppliers in the design and development of automotive interiors in just one of a series of sessions that will be held as part of the 2-day conference May 18-19 at Detroit’s Cobo Conference and Exhibition Center.
Presented by Ward’s Communications, the conference also will cover how OEMs view the future of vehicle interiors, and there will be additional panels dedicated to the integration of specific technologies into vehicles, including XM's Satellite Radio, Apple's Ipod, Bluetooth and more.
The conference schedule:
Wednesday, May 18, 2005:
XM Satellite Radio™: Great Music and Much More
Roderick J. MacKenzie, director-Advanced Applications, XM Satellite Radio
XM expands beyond the audio system, now providing data to other vehicle systems. XM’s unique approach and portfolio of capabilities is now driving the pace of change in vehicle infotainment systems.
Carolyn McBeth, director-Automotive Components Research, J.D. Power
Pat Murray, vice president-Research & Design, Corp.
Tom Russell, vice president-Product Engineering, Lear Corp.
What are consumers looking for – and willing to pay for – in smart interior technology? How large is the market for various devices and technologies, and do they add brand value? How much of a factor is “smart integration” of technology to consumer acceptance and use? And, how are suppliers evaluating and meeting consumer and OEM requirements in this area? The answers to these questions and much more will be explored by presenters from two industry leaders, J.D. Power and.
Auto Makers' Plans for the Future of Vehicle Design Interiors
John P. Sagalia, director-Design, DaimlerChrysler Corp.
Additional speakers to be determined.
What are the auto makers thinking and planning for in future interior designs and features, and how will their plans impact suppliers? This panel of top OEM engineers and designers will discuss the importance of interior design to vehicle sales and product differentiation, the consumer appeal of various safety and convenience features, and what OEMs will be looking to suppliers for in the future. After brief presentations by each, the panel will be open to questions from the audience. The panel is sponsored and hosted by the Society of Automotive Analysts and WJR Radio.
Sixth Annual “Interior of the Year” Awards
Presentation and Reception on Exhibit Hall Floor
Ward's will present the sixth annual Interiors of the Year awards. The awards, honoring dynamic passenger car and light truck interiors from the new model year, are judged by automotive journalists and the industry at large. Representatives of winning auto makers will be on hand to accept their awards during a special ceremony and reception on the exhibition floor.(See related story: Nominees Announced for Sixth Annual Auto Interior of the Year Awards)
Thursday, May 19, 2005
iPod™ in the Car - Navigating the Digital Music Revolution with Apple™
Bob Borchers, Sr. director-iPod Automobile Integration, Apple
In November 2001, the first iPod was introduced and the experience of music was changed forever. Today, Apple has sold more than 10 million iPods, while iTunes Music Store customers have downloaded over 250 million songs. Customers who used to carry CDs into the vehicle, now literally are carrying their entire music collection digitally and want to have the highest quality experiences of that music in the automobile. In this interactive session, Bob Borchers will talk about the myriad opportunities and challenges associated with integrating digital media in the automobile.
Bluetooth™ Integration in Vehicle Interiors
Henri Seydoux, CEO, Parrot
Learn how Bluetooth technology offers auto makers and suppliers the way to network numerous wireless voice, data and audio devices in a vehicle. Because of its low power consumption and universal industry acceptance, Bluetooth provides OEMs and suppliers a highly desirable, flexible and cost-effective solution to deploying and integrating electronic devices (more than cell phones) in vehicles right now. Learn about the latest developments in this technology from Parrot, the world-leader in Bluetooth technology.
Who Should Be in Charge of Interior Integration?
Panel to be determined
Panelists from OEMs and major suppliers discuss how much responsibility for interior integration should be ceded to suppliers, as well as strategies for managing that responsibility in the development and production of future products, from design and engineering to parts sourcing.