Ward’s is forecasting U.S. light-vehicle sales in August at 1.18 million units over 27 selling days for a daily sales rate of 43,889 units, down 19.5% from year-ago’s 54,491 (27 sales days). However, this month’s forecast sees a slight rise from July, which statistically runs against the historical trend that sees August sales finish lower than July. General Motors Corp., for the second time this summer, will be testing the efficiency of large incentive programs to push sales in a down ...
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