After dominating the U.S. luxury market for almost as long as there have been luxury cars, Cadillac and Lincoln are losing the sales race to foreign brands. Thanks to their popularity with aging Baby Boomers and addition of innovative sport/utility vehicles (SUVs), Toyota Motor Corp.'s Lexus Div. and DaimlerChrysler AG's Mercedes brand are outselling General Motors Corp.'s Cadillac and Ford Motor Co.'s Lincoln, leaving them to battle over third and fourth place. Not far behind is Germany's ...

Premium Content (PAID Subscription Required)

"Cadillac, Lincoln Losing U.S. Luxury Sales Race to Foreign Brands" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.