AUSTIN, TX – Marketing efforts for Chevrolet’s all-new Equinox cross/utility vehicle will reach full swing in early April with advertising spots during the NCAA Final Four basketball tournament, company executives say. “Production started in late February,” says Margaret Brooks, Equinox marketing director. “It (the Equinox) is just now starting to roll out to Chevrolet dealers, and we’re just starting to see a few sales. We think the real launch is going to be taking place in the next ...

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