DETROIT – Overachieving on the cost-cutting side, to compensate for underachieving on the revenue improvement side, enabled the Chrysler Group to meet its targets at the end of the first year of its 3-year turnaround plan. The losses still are staggering, but they are exactly what President and CEO Dieter Zetsche said they would be when he laid out his plan in February 2001. “Our target for year one was to come in with a $2 billion-$2.5 million loss,” says Zetsche. “We achieved $1.943 ...

Premium Content (PAID Subscription Required)

"Chrysler Group Losses Meet Expectations" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.