An unusual 3-legged race now under way in Kuala Lumpur could change the face of Malaysia’s automotive market, second largest in Southeast Asia. Volkswagen AG, PSA Peugeot Citroen and General Motors Corp., a late entrant, all are vying for a chance to rescue and revive Proton Holdings Bhd, better known as Proton and once the country’s leading national car company. Which outsider has an inside edge is not clear. Opinions among industry experts differ as to who will do what and when. ...

Premium Content (PAID Subscription Required)

"Courting Foreign Auto Makers Pin Plans on Struggling Proton" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.