Much went wrong for Ford Motor Co. in 2007. The company recorded its worst sales in a quarter century, ceded its No.2 auto company status in the U.S. to Toyota Motor Sales U.S.A. Inc. and saw the Blue Oval fall from the No.1 to No.3 brand behind rivals Chevrolet and Toyota. But the bulk of Ford’s 2007 problems fell squarely in the bed of its top-selling F-Series, which under performed the fullsize pickup segment and accounted for a big slice of the auto maker’s overall volume gap with ...
Premium Content (PAID Subscription Required)
"F-Series Let Ford Down in 2007; Toyota No.2 and Gaining" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
For WardsAuto.com pricing and subscription information please contact
Lisa Williamson by email: email@example.com or phone: (248) 799-2642