It’s only rock ’n roll, but Ford Motor Co. apparently likes it. The auto maker will use Rolling Stones party anthem Start Me Up to energize a 2003 Ford division ad blitz. Sounding like a street-fighting man, Ford Div. President Steve Lyons says: “We picked it to send the message that Ford’s back – with a vengeance.” A 30-second commercial featuring Start Me Up and the brand’s car, pickup truck and SUV line will be shown in conjunction with New Year’s Eve television ...
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