WASHINGTON – Near-luxury models will spark Lincoln's rebirth, Jim Farley, Ford Motor Co.’s chief of global marketing, says at a press conference here at the launch the all-new MKZ Hybrid and MKX cross/utility vehicle for the premium marque. “People are buying in the near-luxury segment more and more,” he says. “Success for Cadillac and Audi, for instance, has come from their most-affordable models – in the $35,000-$65,000 range – not in the $85,000 range. The $85,000 range doesn't define ...

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