Reasons are numerous as to why Ford Motor Co. opted not to bring the new global Ranger compact pickup, set to debut at next month’s Australian auto show, to the U.S., says a top-ranking executive. The U.S. compact-pickup segment has been dwindling steadily and is expected to continue to shrink, the auto maker says. Secondly, Ford has poured significant resources into its F-150 fullsize pickup, which is now near the U.S.-spec Ranger in both price and fuel economy. But the main reason not ...
Premium Content (PAID Subscription Required)
"Global Ford Ranger Bad Fit for U.S. Market, Execs Say" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
For WardsAuto.com pricing and subscription information please contact
Lisa Williamson by email: email@example.com or phone: (248) 799-2642