In a brand management decision, General Motors Corp. will stop building two versions of full-size sport/utility vehicles (SUVs) for GMC by dropping the Yukon brand and relying solely on the Yukon Denali marque, sources tell Ward's. The exact timing of Yukon's demise is unclear, but it could come as early as next year and probably no later than 2004, sources say. Indications are Yukon is not scheduled to survive past the full-size SUV's mid-life cycle product enhancement. GM is dropping ...

Premium Content (PAID Subscription Required)

"GM Plans to Drop Yukon" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.