Hyundai launches sales this month of its custom-order Genesis Prada in Korea, to be followed by limited exports to customers in China and other markets. A concept version of the car was unveiled at the 2009 Seoul auto show. Only 1,200 units will be available in Korea. Price will be determined based on the individual vehicle. Based on the ’12 Genesis that launched in February, the Genesis Prada is powered by the auto maker’s Tau 5.0L Gdi 430-hp V-8 engine mated to an 8-speed automatic ...

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