While not exactly a thing of the past, telematics hardly is generating the fervor it did at the height of the dot-com era. But auto makers are missing out on a big payoff, says Raj S. Desai, director, automotive solutions at International Business Machines Corp., who argues that today’s telematics applications are just the tip of the iceberg. The industry currently foists the costs of telematics – such as navigation or onboard entertainment systems – onto the consumer. Such systems are ...

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