TOKYO – Toyota Motor Corp. has taken the next step toward bringing its celebrated Lexus brand to Japan by establishing a new Lexus Development Center. The center, established in July and located inside Toyota’s No.1 Product Development Center in Toyota City, is dedicated to the luxury segment. For Toyota, this marks its first attempt to distinguish between luxury and non-luxury segments in its vehicle-development organization. Lexus launch in Japan aimed at boosting Toyota ...

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