MUMBAI – Nissan Motor Co Ltd.’s India strategy now is clearly visible. The Japanese auto maker is bent on becoming both a formidable player in India and a global player in the market for low-cost cars, using local manufacturing to achieve both goals. The strategy contains four key elements. Considered a long-term objective is to have a low-cost car in production within two years at the Nissan-Renault SA-Mahindra & Mahindra Ltd. joint venture plant in Chennai. The vehicle would be ...

Premium Content (PAID Subscription Required)

"Nissan’s Indian Game Plan Emerges for Global Low-Cost Cars" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.