GENEVA – Italian car designer Walter de Silva has the responsibility of setting the strategy and implementing the tactics for the three brands now forming the Audi AG Group: Audi, Lamborghini and SEAT (Volkswagen AG’s Spanish subsidiary). At age 52, de Silva already has distinguished himself, having shaped the renaissance of Fiat Auto SpA’s Alfa Romeo design, with cars such as the Alfa Romeo 156 and 147. He subsequently orchestrated the naissance of a new SEAT design. Ward's ...

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