Expect Ford Motor Co. to simplify its product development process as it follows the "back to basics" strategy espoused by Nick Scheele, who replaces Jacques Nasser as the automaker’s president. "We’ve got very little commonality across the car line right now," Mr. Scheele tells Ward’s as the post-Nasser era begins. "One way of reducing engineering is, in fact, not to re-engineer everything, every time. Why don’t we use the same widget for this, that and the other? Why can’t we carry over ...

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