DaimlerChrysler AG Chairman Juergen Schrempp says he was “coached” to used the term “merger of equals” to describe the combination of Chrysler Corp. and Daimler-Benz AG. Schrempp also tells the U.S. District Court hearing the case brought against DC by investor Kirk Kerkorian’s Tracinda Corp. that it was former Chrysler Chairman Robert Eaton who prompted use of that term for “psychological reasons.” “It is very important as a symbol. That’s what he said and…that’s what we did,” published ...
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