ROCHESTER, MI – Despite an earlier claim that it wouldn’t reach targeted sales levels, Toyota Motor Sales U.S.A. Inc. now says its Scion youth brand is on track to meet its goal this year. “We’ll approach 100,000 for calendar 2004,” a Scion spokeswoman tells Ward’s.(See related story: Scion Hedges From 100,000 Sales Target) Combining xA, xB and tC sales on a 12-month basis (July 2004-June 2005), the brand likely will achieve 120,000-125,000 in sales, the spokeswoman says, adding she ...
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