A 2-year study by the Electric Power Research Institute of Palo Alto, CA, concludes that auto buyers regard hybrid electric vehicles (HEVs) as the best choice for fuel economy and maintaining today’s performance expectations. Up to half of participating consumers say they would favor an HEV, even if priced 25% more than a conventionally powered vehicle. Some 63% say they prefer the option of plugging in an HEV at home to going to a gas station. See related chart The $2 million study ...

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