NEWSMAKER-For Taiwan's Yulon, China market is family affair

Newswire

(Recasts, writes through)

By Benjamin Kang Lim

TAIPEI, Aug 1 (Reuters) - Taiwan car executive Kenneth Yen certainly has the right pedigree for doing business in China, and now he hopes he has the right formula as he makes a push to become Greater China's largest carmaker.

His Yulon Group was the butt of jokes when it offered to invest a mere $60 million in the island's first carmaking venture in China in the early 1990s.

"Many people were laughing at us ...

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