* Discover is NHL's first U.S. financial sponsor
* NHL sponsorship revenue about 30 pct ahead of last yr
* In last 3 yrs, NHL has signed deals worth over $330 mln
By Ben Klayman
DETROIT, Nov 8 (Reuters) - The National Hockey League has signed a one-year sponsorship deal making Discover Financial Services the league's official U.S. credit card, and its first financial sponsor in that market.
The deal, worth several million dollars including ...
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