It still lags far behind its competitors according to early 1999 sales figures, but General Motors Corp.'s Chevrolet Tracker may be on the way to reestablishing a presence in the import-dominated “cute-ute” segment thanks to intriguing advertising that's garnering widespread attention. The $25 million marketing push started in January includes television commercials, recalling the “Where's Carmen Sandiego” mystery game, that give hints of the Tracker's location and then ask viewers to ...

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