DETROIT – Audi of America Inc. is implementing plans to transform the German luxury car maker into a customer sales and service leader, a position that has eluded the brand for years. The auto maker ranked below all major luxury brands, and the industry average, in the 2002 J.D. Power and Associates customer service index study of the U.S. market. It even fell behind non-luxury marques including Saturn, Buick, Mercury, Chrysler and Honda. The results were similar in the sales ...
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