CHICAGO – Upsizing vehicles for more room, rather than downsizing for higher mileage, is the biggest factor behind Subaru of America’s rapid sales rise, an official tells the Midwest Automotive Media Assn. here. Subaru has seen its annual sales in the U.S. jump from 170,000 units three years ago to 263,000 in 2010 and expects further gains for 2011. “The No.1 and No.2 reasons people give for rejecting a vehicle are styling and price, but the No.3 reason is size and that the vehicle is ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!


For WardsAuto.com pricing and subscription information please contact
Amber McLincha by email: amclincha@wardsauto.com or phone: (248) 799-2622
 

Current subscribers, please login or CLICK for support information.