HAYMARKET, VA – Chevrolet is stealing more customers from rivals than ever before because it is doing a better job of winning over buyers even before they step foot in a new-car showroom, a top executive says. Since Chevrolet’s share dipped to 12.5% of the U.S. light-vehicle market after General Motors Co. exited bankruptcy in July 2009, the brand consistently has posted gains, peaking at 15.1% in January and closing last month with 14.4% of the market, according to Ward’s data. Chevy ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
•Medium- andheavy-duty truck volumes
•Historical data and much more!

For WardsAuto.com pricing and subscription information please contact
Lisa Williamson by email: lwilliamson@wardsauto.com or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.