Chrysler Group is launching a new, lower-content version of the Pacifica and rolling out a program offering special lease rates on the cross/utility vehicle to employees. The moves should be viewed as a way to broaden Pacifica’s appeal, not an admission the vehicle needs resuscitating, Chrysler marketing executives say. Chrysler introduces a new, lower-content version of Pacifica to entice more buyers. Chrysler now is selling a new P-Code version of the Pacifica as the base ...
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