When American Honda Motor Co. Inc. initially planned the roll-out of the all-new Odyssey minivan, the automaker foresaw volumes split about 70%-30% between the low end and high end version of the vehicle (see Ward's Automotive Reports — July 6, '98, p.6). But Honda confirms that initial demand is actually the opposite. And a spokesman says it's likely the high-end EX will continue to account for about 55% of the mix even after initial demand is satisfied. The difference between the entry ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
•Medium- andheavy-duty truck volumes
•Historical data and much more!


For WardsAuto.com pricing and subscription information please contact
LisaWilliamson by email: lwilliamson@wardsauto.com or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.