FARMINGTON, PA – In three years, there will be five generations of car-buying aged consumers in the U.S. market, and the diversity will present challenges to all auto makers, says a Toyota Motor Sales U.S.A. Inc executive. “Each generation will account for a viable segment of the market,” Bob Carter, group vice president and general manager-Toyota Div., says at a media event here. “And the generational differences on the products they're looking for – we haven't seen it this broad.” The ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
•Medium- andheavy-duty truck volumes
•Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.