FRANKFURT – The fate of Ingeni, Ford Motor Co.’s design studio in Europe should be made clear by year-end, says Chris Bird, Ford of Europe design director. The unusual creativity center – its designers work and share ideas on everything from furniture to training shoes to sunglasses – already is proving itself successful in terms of building up a different kind of awareness for the design department, says Bird in an interview here. But its current status is “awaiting a next-stage ...
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