AUBURN HILLS, MI – Ford Motor Co. continues to ride the celebrity-spokesperson bandwagon, while many competitors have started jumping off. The auto maker recently unveiled a marketing campaign to promote its all-new ’11 F-Series Super-Duty pickup that prominently features country music superstar Toby Keith. Keith, who has worked with Ford promoting its Super Duty lineup since 2002, is a self-professed “Ford truck man” who drives the pickups regularly on his ranch along the Red River in ...
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