There has been no shortage of headlines summing up the mayhem reshaping the U.S. auto market as the ’06 model year draws to a close. “Chrysler Turnaround Falters as Unsold Gas Guzzlers Fill Lots,” was one of hundreds in late September signaling a dramatic marketplace shift. Fullsize pickup trucks, as well as fullsize and midsize SUVs, the longstanding profit engines and market-share placeholders for domestic auto makers, are at extreme risk after changing consumer tastes, a summer of ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
•Medium- andheavy-duty truck volumes
•Historical data and much more!

For pricing and subscription information please contact
Lisa Williamson by email: or phone: (248) 799-2642

Current subscribers, please login or CLICK for support information.

Already registered? here.