Ford Motor Co. executives couldn’t have been delighted to hear the news last Wednesday that General Motors Corp. would extend its 0% financing offer another couple weeks into November. GM’s announcement came the same day Ford reported steep third quarter losses of $692 million — including $877 million on automotive operations alone — in part because of the high cost of marketing, which gobbled up 16% of Ford’s $36.55 billion in revenues during the quarter. With total worldwide vehicle ...

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