TOKYO -- Although Mitsubishi Motors Corp. was the missing link in DaimlerChrysler AG’s plans for a major Asia/Pacific presence, putting the ailing Japanese company back on track still is a work in progress for 59-year-old turnaround specialist Rolf Eckrodt and his team of automotive experts on loan from the Stuttgart vehicle producer. In an exclusive interview with Ward’s, Eckrodt accentuates the positive, emphasizing that it was only because of Mitsubishi's grave problems that ...
Premium Content (PAID Subscription Required)
"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:
All of WardsAuto's reliable, in-depth industry reporting and analysis
Hundreds of downloadable data tables including:
• Global sales and production data by country
• U.S. model-line inventory data
• Engine and equipment installation rates
• WardsAuto's North America Plant by Platform forecast
• Product Cycle chart
• Interrelationships among major OEMs
• Medium- and heavy-duty truck volumes
• Historical data and much more!
Current subscribers, please login or CLICK for support information.