TROY, MI – While many people think of vehicle color in terms of body panels, PPG Industries Inc. is trying to push colored glass as a new way for auto makers to jazz up their vehicles, as well as differentiate their products. “We wanted to introduce the (OEM) designers to show-car glass to remind them of all the different colors of glass there are available in production – warm ochre shades to blue glass to green glass,” says Lorene C. Boettcher, manager-Global Design and Color Marketing, ...

Premium Content (PAID Subscription Required)

"Printer-friendly" is part of the paid WardsAuto Premium content. You must log in with Premium credentials in order to access this article. Premium paid subscribers also gain access to:

  All of WardsAuto's reliable, in-depth industry reporting and analysis
  Hundreds of downloadable data tables including:
  •   Global sales and production data by country
  •   U.S. model-line inventory data
  •   Engine and equipment installation rates
  •   WardsAuto's North America Plant by Platform forecast
  •   Product Cycle chart
  •   Interrelationships among major OEMs
  •   Medium- and heavy-duty truck volumes
   •  Historical data and much more!

For pricing and subscription information please contact
Amber McLincha by email: or phone: (248) 799-2622

Current subscribers, please login or CLICK for support information.

Already registered? here.