There’s nothing an auto maker covets more than having demand for product exceed supply. In some cases the manufacture manipulates an artificial shortage to create an aura of exclusivity. The BMW Mini comes to mind. But other times, a vehicle becomes such a runaway hit that supply cannot keep up with demand, which translates into lost revenue for the auto maker and it dealers. This, of course, is not a desirable outcome. Toyota finds itself in the crosshairs of this conundrum in a rather ...
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